THE PROJECT
Casarena, a renowned Argentine winery, launches Savia – Cocina Casarena. Defining the restaurant’s brand identity and visual guidelines is vital given the winery’s reputation.
WHAT WE DID
THE TEAM
As visual communication designers, we worked in collaboration with Casarena marketing department.
AREAS OF EXPERTISE
Brand Strategy
Voice and Tone
Brand Guidelines
Print and Digital Design
Restaurant collaterals
DESIGN PROCESS
Research & Creative Brief
Keywords & Moodboard
Communication Strategy
Brand Guidelines Development
Restaurant Identity Implementation
“The work that Beattub does is simply wonderful. It is a studio with which I have been working for more than ten years, with a high degree of professionalism and commitment to results. Cecilia has exquisite sensitivity and attention to detail, Martín is very executive and pragmatic, both are deeply involved in the objective of each project and the essence of what needs to be conveyed in each design. He has extensive experience in luxury brands, they know how to convey the unique identity of each brand with style and elegance, but at the same time with judgment and care for resources.”